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Industry AI Minute Newsroom 2026-10-11

The biggest AI spenders now pay about $900 a month.

The biggest AI spenders now pay about $900 a month.

Venture firm Andreessen Horowitz published card spending data on consumer AI on 5 October. The top 1% of payers spent about $903 a month in August, while the typical payer spent $25. Only 4.5% of US consumers paid for ChatGPT, Gemini or Claude, up from 2.1% a year earlier.

Why it mattersMost people still use AI free, so paid features are built for a small group of heavy users. The figures come from a card panel, so read them as a trend rather than exact revenue.

✓ Verified · 2 sources

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